Thu, 29 Oct, 2026, 12:57 am
Reported by Bhaskar English
Recent declines in gold and silver prices in cities including Vadodara, Ahmedabad, Rajkot and Surat, ahead of the upcoming festivals and wedding season, have sparked strong enthusiasm among customers and a surge in purchases.
People are already making advance bookings and pre-bookings for auspicious occasions such as Pushya Nakshatra, Dhanteras and Diwali. Customers are also increasingly exchanging old gold for new purchases, while demand for nine-, 14- and 18-carat jewellery is particularly strong among young people. Traders, meanwhile, expect gold prices to cross ₹2 lakh within six months.
According to jewellers, the fall in gold prices to ₹1.45 lakh and silver prices to around ₹1.90 lakh, due to global conditions, the dollar index and market correction, has created an excellent buying opportunity for customers. Sales are expected to increase by 10% to 30% in most cities this year, while prices are also considered highly likely to rise again in the future due to international trends.
Gold worth ₹20-25 crore to be pre-booked in Vadodara Customers in Vadodara are pre-booking gold and silver ahead of the upcoming festivals and wedding season. As many as 15% of customers are booking gold in advance before the festive and wedding seasons so that they can buy it at the current lower prices.
